Chisholm Institute of TAFE

This one had a lot of moving parts. A one-day recce, two-day shoot, five real-life stories and a heck of a lot of cut-downs in post.

I directed and edited this campaign for Chisholm, championing five real graduates and the very different journeys that led them to where they are today.

With a lot to capture across just two shoot days, we built the campaign around a fast-moving, handheld approach, using match cuts and movement to seamlessly carry us from one story to the next.

The end result was a 60-second hero film, a 30-second TV spot, supported by a series of individual 15-second stories, each celebrating the challenges, choices and experiences that inspired these graduates to chase their own career dreams.